A Backlight operator in silhouette behind a live multi-camera rig, backlit by stage wash

We find solutions. We build systems. We make it happen.

Strategy sits with one company, production with another, and your brief loses something in the gap between them. We do both, under one roof, so it never does.

Strategy, AI-powered content systems, and live broadcast-grade production. From Limassol, across Cyprus and internationally.

[ 02 / POSITIONING ]

Strategy leads. Production supports.

  • Strategy sets the direction, so the work compounds instead of starting over.
  • Systems make the volume a team cannot hire fast enough to reach.
  • Production runs it live, and it holds the first time.

More than a production company: a strategy and creative operations company that finds the solution, builds the system, and runs it.

Delivered for broadcasters, brands, and international productions

  • BBC
  • Sky Sports
  • PwC
  • Channel 4
  • KEO Films
  • Tour de France
  • Aphrodite Hills
  • Exness

Problems we’ve solved

Not a showreel. Evidence.

07 / 09 · On the record

Antonis was an absolute star and made our lives so much easier while we had a team filming in Cyprus. Costs were always clear, he was great at working to our budget, problem solving on the ground, staying in regular communication with us and was very organised. He will be our go-to fixer for anything related to Cyprus in future.
Leah McDonaldKEO Films, UK · Production for BBC & Channel 4

Testimonial 1 of 4: Leah McDonald, KEO Films, UK · Production for BBC & Channel 4

08 / 09

Questions we get asked

Backlight is a strategic and creative operations company based in Cyprus and working internationally. We do four things: brand and growth strategy, AI-powered content systems that produce video at scale, broadcast-grade live production, and our own ventures. Strategy leads, production supports. That makes us more than a production company: we think, and we make.

We are based in Limassol, Cyprus, and work across the island and internationally. On home ground we handle everything ourselves; abroad we deploy for shoots, broadcasts, and productions wherever the work is. Recent work has run between Cyprus, Kuala Lumpur, and Antalya.

Most firms either think or make. We do both. An agency hands over a strategy and leaves execution to someone else; a production company shoots what it is briefed. We start with the business problem, build the system to solve it, and execute it at broadcast grade with one team. Strategy leads, production supports, and we prove the systems on our own ventures before we sell them.

Yes. We deliver multi-camera live streaming and event broadcasting across Cyprus and internationally. We engineer redundant infrastructure and failover to the level each production calls for, and deliver simultaneously to multiple platforms. We broadcast live for CCRI's building opening, ran a hybrid livestream between Cyprus and Kuala Lumpur for Exness with zero dropouts, and covered the Quantum Nicosia Marathon live for television.

Yes. We operate as a fixer and local producer for UK and European productions filming in Cyprus. Permits, locations, crew, equipment, logistics: we handle everything on the ground so your team can focus on the creative. We have supported BBC, Channel 4, KEO Films, and Sky Sports.

Yes. We run a licensed aerial and drone unit. We have flown for international broadcast, including a Channel 5 production in Cyprus, and rigged FPV and Inspire drones for the live television coverage of the Quantum Nicosia Marathon. Permits, locations, and flight safety are handled end to end.

Yes. Corporate video, brand films, conferences, and live events are core work. We have produced and run live AV for corporate conferences, including PwC's annual conference with image magnification and a hybrid feed for remote speakers, alongside corporate films and multi-camera event coverage across Cyprus.

Strategy is our lead pillar, not an add-on. We build brand positioning, growth architecture, and sponsorship and content-to-revenue systems, then the production to execute them. For Soundscape Studios we built the brand, the booking system, and the way to be found. For InviteM we structured the business plan, the financials, and the marketing operations.

Raw scripts enter a multi-agent system that processes them through structured QA, generates digital avatar presentations, applies templated post-production, and delivers production-ready content at a volume and speed traditional methods cannot match. It is currently producing course libraries at scale for a confidential client.

Depends on the problem. Tell us what you need and we will scope it honestly. We do not do cheap. We do good. Fast is available at a price.

Tell us the problem. You do not need a finished brief or to know exactly what you need. We will scope it honestly and tell you the best way to solve it, even when that is not the biggest version of the project.

Let’s make it happen.

You don’t need to know exactly what you need. We’ll figure it out together.

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